How it works

The same campaign, seen from all three sides.

1 · Brand posts a briefCategory, deliverables, follower band, ER floor, budget, ad rights
2 · Agency reviews itBudget sanity, claims, brand KYC. Approve, or send back with changes
3 · Goes live publiclyAppears on the homepage board and in creator search
4 · Creator connects InstagramOAuth pulls reach, engagement and audience geography
5 · Agency approves the profileDeclared numbers checked against the API before listing
6 · Creator applies with a quoteRate card pre-fills line items, ad-rights surcharge added
7 · Brand shortlists or countersEvery round logged; accepting locks the quote
8 · Content deliveredDraft approved, post goes live, insights fetched per post
9 · Agency pays the creatorCommission and TDS deducted, UTR recorded